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4 Essential Marketing Tactics For Small Businesses

If you own a small business and want to get people through the door, it’s a no brainer that you will need to invest in a little bit of marketing. Sure, small businesses might not have the budgets that large corporations do, but according to the U.S. Small Business Administration, you should be spending 7 to 8 percent of your gross revenue on marketing and advertising.   So, where do you even start and how can you get the most...

5 Reasons Why Businesses Need To Be Active On Social Media

It’s 2017, so the fact I am telling you your business needs to be on social media isn’t a surprise. I mean, social media is free, which is why 81% of small businesses are using it to some extent. However, there is still that 19% that hasn’t jumped on the bandwagon of free marketing. Why? Well, maybe they don’t have a budget, or possibly own a mom and pop shop that has seen proven sales efforts through traditional word of...